Brand Hub

Red Cactus Brand Hub

Here you’ll find everything you need to apply the Red Cactus brand consistently and correctly. This hub includes downloadable logo files, downloadable favicon files, and our official brand colours to support a strong and unified visual identity across all external communications.

Brand Hub
Red Cactus Logo

The Red Cactus logo is one of the most recognisable elements of our brand and plays a central role in our visual identity. It serves as our signature across all Red Cactus communications and should always be used consistently and with care.

To ensure maximum clarity and impact, the logo must always have sufficient contrast with its background. Red Cactus provides two official logo versions: black/red and white/red. Use the black/red logo on light backgrounds. For dark or coloured backgrounds, apply the white/red logo to maintain optimal legibility.

If there is any doubt about contrast or readability, always choose the version that is most clearly visible.

Download Logo
File Formats +

The Red Cactus logo is available in multiple file formats to support both digital and print use.

  • PNG files are intended for digital applications and can be used on screen-based platforms such as websites, presentations and online materials.
  • PDF files are suitable for high-quality print and professional documentation.
  • EPS files are vector-based and should be used for large-scale or professional print production where maximum flexibility and quality are required.
Always use the correct file format for your application and avoid converting files between formats, as this may affect visual quality and consistency.
 Red Cactus logos Brand Hub
Red Cactus Favicon

Red Cactus favicons are available in two shapes: round and square. Both versions are designed for optimal recognition at small sizes and can be used depending on platform or design preference.

Download Logo
File Formats +

All favicons are supplied in PNG format only for digital use.

 Red Cactus favicon Brand Hub
Brand Colours

The Red Cactus colour palette is centred around Red Cactus Red as our primary brand colour. Red represents the core of our visual identity and is used to create recognition and emphasis across all communications.

A deep dark blue is used as a supporting colour. It provides contrast, balance and structure, and is typically applied to backgrounds, typography and supporting elements.

Together, these colours ensure a consistent, clear and confident Red Cactus brand presence

 Red Cactus colors Brand Hub